Google August 2023 Core Update
Here are the most important things that we know right now in short form:
Name: Google August 2023 Broad Core Update
Launched: August 22, 2023 at around 1:30 pm ET
Rollout: Completed September 7, 2023 at around 4:03 PM ET<
Targets: It looks at all types of content
Penalty: It is not a penalty, it promotes or rewards great web pages
Global: This is a global update impacting all regions, in all languages.
Impact: Google would not tell me what percentage of queries or searches were impacted by this update but so far, this seems to be a typical core update that reaches wide and the impact is fast.
Discover: Core updates impact Google Discover and other features, also feature snippets and more.
Recover: If you were hit by this, then you will need to look at your content and see if you can do better with Google's core update advice.
Refreshes: Google will do periodic refreshes to this algorithm but may not communicate those updates in the future. Maybe this is what we saw the past couple of weeks or all those unconfirmed Google updates.
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